Such Great Heights is a logo and brand strategy for Michael Hodges. The process provided three potential logos that the client could have chosen. Such Great Heights represent the goals and vision of infinite possibilities, inspiration, and sustainability. The final logo incorporate different size outlines and geometric symmetry that symbolize the upward direction of a successful goal. Typographically, the progression of light to the bold emphasize the process of a goal – time is a great factor in the progress. Such Great Heights is a brand that will stay consistent to its original goal and continue to grow in the near future.